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Tech · Live leaderboard
A live leaderboard that turned a racing simulator into a competition
By the numbers
Liverankings on screen
5leaderboard categories
Repeatplays driven by the leaderboard
The brief
The problem
Adidas and Mercedes ran a racing simulator at a roadshow. One-off plays come and go; they wanted a competition that drew crowds and brought players back.
What we did
- Built a microsite to capture lap times and scores
- Built the live leaderboard display across 5 categories
- Integrated it with the simulator setup
- Tested, deployed and supported it on site
What we built
Score captureLap time and score per player
Live leaderboardRankings update for the crowd
Admin panelScore management and data for organisers
Screens